Technical Analytic system of Marketing

Technical Analytic system of Marketing

Technical analytic system of Marketing involves technical analysis in financial markets. Meanwhile, technical analysis methods are used to evaluate and predict future price movements and financial markets. For you to gain this analysis, you need to analyse historical market data and primarily focus on price and trading volume. However, based on the belief that historical price patterns tends to repeat themselves, and due to human behaviour and market psychology, This article will educate marketers with the language usage in analysing goods and services.

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Concepts In Technical Analytic System Of Marketing:

Price Charts:

Charts display historical price data over time. Common chart types include line charts, bar charts, and candlestick charts. However, price charts deals with the price and volume of the share of any specific time period, that’s ranging from the trading day to several years on end.      The key fact is the price points in the charts, used for technical analysis. However, to understand the opening price, the lowest price, the highest price and the closing price, which also reveals the graphical part of a marketing performance both in the past . Price chart identifies stock price trends when considering a trading opportunities . It’s patterns tell traders how they should buy,and to consider selling and when to hold.

Support and Resistance:

Support is a price level where a financial asset tends to stop falling and might even bounce back, while resistance is a level where an asset tends to stop rising. However, which often identifies the historical price patterns.


Identifying trends helps traders anticipate future price movements. Trends can be upward (bullish), downward (bearish), or sideways (neutral).

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Indicators and Oscillators

The mathematical calculations applied, identifies the historical price data to generate insights. Examples, include moving averages, Relative Strength Index (RSI), and Moving Average Convergence Divergence (MACD).

Chart Patterns

Recognizable shapes or patterns on price charts, like head and shoulders, triangles, and flags, can signal potential trend reversals or continuations.

Volume Analysis

Trading volume is analyzed alongside price movements to assess the strength of trends or reversals. High volume often accompanies significant price changes.

Fibonacci Retracement 

These levels are derived from the Fibonacci sequence traders, and  used in identifying potential support and resistance levels in a market.

Candlestick Patterns

Candlestick charts show price movement within a specified time period. Different candlestick patterns can indicate potential shifts in market sentiment. However, it’s considered as way of displaying information about an assets price movements. The components in technical analysis enables the traders to interpret information’s fast from few price bars. It’s beneficial in terms of providing useful information that analys the opening and closing process, with the high and low and the overall trend for a given time period. The information help traders to make informed decisions about the period of time to buy or to sell.

Open gate marketing

Trading involves certain gates which are widely open that shows the marketing strength such as:

Objective Data

Technical analysis relies on objective historical price data, making it accessible to traders without needing specialized information. However, considering the process of measuring, analyzing, and optimization of the performance of your marketing campaigns and activities, which will help you to understand the impact of your market efforts on achieving your business goals, it’s revenues, costumer acquisition, retention, and satisfaction.

Short-Term Focus

It’s useful for short-term traders looking to capitalize on near-term price movements.

Market Psychology

Technical analysis considers market psychology, which can impact price movements. It involves understanding and analyzing the emotions, behaviours, and sentiments of market participants (such as traders and investors) to make predictions about future price movements. However, It allows you as  marketer and business owner, to understand target customers’ behavior and develop marketing strategies that better suit their businesses.

Analytic Fence In Technical Analytic system of Marketing

There are some limitations involved such as:


Interpretation of charts and patterns can vary among analysts.  The technical analysis of marketing refers to the reliance on personal interpretations, judgements, and opinions when analyzing market data and making trading decisions. However, While technical analysis is primarily based on historical price charts, patterns, and indicators, there’s an element of subjectivity involved due to the different ways analysts may interpret the same information. More so, It investigates attitudes, feelings, and expressed opinions about products, services, topics, or issues. You should consider the risk management strategies to mitigate the potential impact of subjective interpretations on trading decisions.

Historical Focus

Technical analysis is based solely on historical data and may not account for sudden external events.

Efficiency Market Hypothesis

Critics argue that all relevant information is already reflected in prices due to the Efficient Market Hypothesis. However, it holds all the available information that is already replaced in the stock process, and cannot count on any consistent gains. It’s another process of arguing the market efficient, leaving a room to make excess profits by investing everything that is already fairly and accurately priced .

Overemphasis on Patterns

Overreliance on patterns can lead to confirmation bias.

Nevertheless, in practice, many traders use a combination of technical and fundamental analysis to make informed trading decisions. While technical analysis can be a valuable tool for understanding market trends and behavior, it’s important to remember that no analysis method guarantees accurate predictions.